
SRIRAM IYER
Trainer & Facilitator
Fast Moving Consumer Goods (FMCG) in India
The FMCG sector is a major growth area in the Indian economy. Whether it’s Food products, Personal Care or Fabric Care, their contribution to market share is profound. Savvy companies continue to strengthen their distribution network not only in urban but also in those high-growth rural markets.
Increasing disposable income in cities increases the consumption of premium products. It is no wonder that Modern Trade is gaining prominence due to key factors such as comfortable shopping experience, better visibility, promotions and availability of all products under one roof. Modern Trade is here to stay.
How do you capitalize on this trend?
You need to optimize your skills in areas of Retail Management, Product Visibility, Availability, Distribution Network and Merchandising.
Here’s how I can help…
With over 25 years of work experience with global corporations P&G, Unilever and NIVEA in India and International Markets, you can benefit from my expertise in modern trade perfected by over a decade of extensive collaboration with retailers like Carrefour (2nd largest retailer in the world) and Lulu (largest in the Middle East).
Be among 5,000+ sales professionals from Nestle, Kellogg’s, NIVEA, DANONE, Godrej, Bajaj Consumer Care, etc., whom I have trained in becoming passionate sellers and powerful influencers.
My sales training programs will bring out your latent and best sales talent. Past attendees have experienced a renewed sense of ownership, eliminated barriers, developed winning sales strategies and ultimately closed more sales.
You owe it to yourself and your team. Reach out to discuss more!